Wella

The origins of Wella date back to 1880 , when the hairdresser Franz Stroher founded a company by launching the Tullemoid Waterproof , produced in a certain technological sense for those times, which fixed the wigs making them waterproof . Stroher ‘s children in the 1920s continued in the wake of their father in the study of products that could favor a positive action on the hair and decided to call the company with the same name that still today, after a hundred years , maintains: Wella .